What is CRM | Best CRM software | All about CRM (in Hindi)

April 11, 2018 | By Anirudh | Filed in: Business tips.

What is CRM? – Information in hindi : CRM ka matlab hota hai customer relationship management. Matlab aap agar ek business run karte hai aur aapke paas kuch customers hai; ab aap unke sath kaisa relationship maintain rakhte hai; isi ko CRM kehte hai.

Jaise ki-

  • Aapke puraane existing customers ka database maintain karna
  • Unhone aap se kya kharida thha, kitni quantity me kharida thha, kitne price me kharida thha
  • Aapke customer ke preferences, choices kya kya thhe
  • Aapke puraane existing customer ko aane waale future me aap aur kaun se products/services sell kar sakte ho
  • etc. etc.

 

Overall agar kaha jaaye tou CRM ke jariye aap 3 cheezo par kaam kar sakte ho-

  • Aapke existing customers ke sath ek good will relationship maintain kar sakte ho
  • Aapke jo customers/clients hath se nikal gaye hai unhe wapis apne customers bana sakte ho
  • Market se new customers bhi laa sakte ho

CRM me alag alag customers ke database/information ko maintain kiya jata hai jis se unke preference, choices, target group aur taste ka pata chal jata hai. Iss se business karne me asaani hoti hai aur marketing/promotion cost ki bhi bachat hoti hai.

Yaha tak tou humne jana CRM ke baare me. Chaliye ab jaante hai CRM software ke baare me!

What is CRM software?

Ab pehle ke zamane me CRM man-to-man (manually) hota thha, aur kahi-kahi aaj bhi hota hai. For example, agar aap kisi private bank me jaate hai tou aapko waha ek CRM [customer relationship manager] ka cabin jarur milega, jaha par aapke saare queries solve kiye jaayenge.

Lekin online business ki duniya me ye saare kaam ek CRM software karta hai!

Chaliye ek example se samajhte hai-

For example, aapko apne bank khate me kuch gadbadi lag rahi hai isliye aap apne bank me jaate hai. Waha aapko bataya jata hai ki aap customer relationship manager se milee.

Aap unke paas jaate hai aur apne saare details dete hai like Name, Date of birth, A/C no., Nominee details, etc. Phir CRM manager aapke khate ko tally karta hai aur problem solve karta hai.

Thik online ki duniya me bhi isi tarah se kam hota hai. Sochiye aapne kisi online company se kuch samaan kharida aur online payment kiya. Ab aapke saare details ko wo company apne database me store karke rakhti hai like email id, phone number, invoice, item purchase details, etc.

In future jab bhi aapko koi problem hota hai tou aap uus company ko online details dete hai aur wo company aapke problems solve karti hai. Agar aap dhyan rakhe tou shayad wo company aapko har mahine emails bhi send karti hai aur apne new products ke baare me batati hai. Kuch companies tou customer feedback form bhi fill up karati hai.

Inka maksad rehta hai ki customer ke information aur database ko ek system me save rakhna, aur isi system ko CRM software kehte hai.

Tou chaliye ab jaante hai internet ke kuch popular CRM software kaun kaun se hai?

Best and popular CRM software list

Relenta – visit here

Ye software basically email relationship management par kaam karti hai. Ye customers ke emails collect karti hai aur apne database me save rakhti hai.

Inka sara relationship management customers ke sath emails ke jariye hota hai.

Webasyst CRM – visit here

Ye CRM sales aur clients database management ke liye famous hai.

 

Zoho CRM – visit here

Shayad aapne iske baare me suna bhi ho. Ye kaafi popular CRM software hai jo large scale par chalne waale business me use kiya jata hai.

Marketing se lekar sales, customer support system, service, inventory jaise aur bhi features ZOHO CRM provide karati hai.

 

Cratio – visit here

Ye online aur cloud based Customer relationship management software hai. Iss software ke jariye alag alag type business ko handle kiya jaa sakta hai like-

  • Travel
  • Hotels
  • Health
  • Financial service
  • Real estate
  • Education

Sales force – visit here

Ye bhi ek kaafi popular CRM software hai. Ye ek cloud based computing system hai jiska headquarter California, U.S.A. me hai.

Iss software me khaas baat ye hai ki ye clients/customers ke sath sath office-employees management ke kaam bhi aata hai.

 

Chaos software – visit here

Ye CRM company 1992 se market me hai. Ye individual, micro aur medium scale business ke liye perfect hai.

Ye market me ‘legal billing software’ ke liye kaafi famous hai jo lawyers/advocates ki pehli pasand hai.

 

Sugar CRM – visit here

Ye bhi ek USA, California based CRM software hai jo kaafi famous hai. Market me iske kaafi popular clients bhi reh chuke hai like-

  • IBM
  • HTC
  • AUDI
  • T mobile
  • Zurich

Ye sales, service, marketing, IT technology aur management ke kaam aata hai.

 

Work books – visit here

Ye saal 2017 ka ‘best selling CRM product’ raha hai. Ye marketing, advertising se lekar invoice; sales generation, task management jaise kai business-operation ko successfully karta hai.

Ye 30 days free trials bhi deta hai!

 

Team wox – visit here

Ye company management aur team collaboration ke liye best hai. Ise company employees management ke liye bhi use kiya jata hai.

 

Infusion soft – visit here

Ye small business owners ke liye perfect CRM solution hai. Iska use business, sales, email marketing, leads management, ecommerce store management, jaise kaamo ke liye bhi kiya jata hai.

 

Vital blocks – visit here

Ye cloud computing system par based hai. Ye company dawa karti hai ki ye aapke company ke sales, leads aur profit ko boost kar sakti hai.

Ye CRM software quality service aur management par believe karti hai. Ye CRM internet marketing, SEO, social media marketing, content marketing me expert hai.

 

Stategic ERP – visit here

Ye ek Indian based CRM company hai jise IITians ne develop kiya hai. Ye real estate aur infrastructure industries ke liye best hai.

 

Dquip – visit here

Ye CRM company total 17 alag alag business fields ke liye software provide karati hai like-

Automotive CRM
Banking CRM
BPO CRM
Education CRM
Financial Services CRM
Healthcare CRM
Hotel CRM
Import Export CRM
Insurance CRM
IT CRM
Jewellery CRM
Logistics CRM
Manufacturing CRM
Media & Advertising CRM
Real Estate CRM
Travel CRM
General CRM

 

# Kya aapko pata hai credit cards ke inn alag alag charges ke baare me – Read here

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