Business strategy in hindi- कैसे develop kare और क्यों develop kare?

December 1, 2017 | By Anirudh chaudhri | Filed in: Business tips.

Aaj main aapko business strategy implementation par hindi me tips dene wala hu! Business strategy bahut jaruri ho jata hai jab aap kisi business ko seriously aage le jana chahte hai. Maine yaha seriously isliye kaha kyuki maine apne aakho se dekha hai kuch logo ko jo har 3 mahine baad baad apne business ideas change karte hai, jo ki ek tarah se galat approach hai.

For example, agar pehle wo ek computer shop ka business kholte hai phir usme profit naa hone ki wajah se apna business change kar dete hai aur phir ek restaurant kholte hai. Wo aisa isliye karte hai kyuki unhone shayad business suru karne se pehle ek perfect business plan ya phir strategy nahi banayi thii.

Lekin business strategy ready karna matlab isme sabkuch include rehta hai like-

  • cost, capital
  • projected profit
  • expected time period for profit
  • owner-employee collaboration
  • cost reduction
  • sustainable development [lambe samay tak chalne wala]
  • escape plan on loss

Business me sabse pehla funda jo main pehle bhi bata chuka hu hai “patience” – “rome was not built in a day”. Aap kisi bhi successful business person se puch sakte ho ya aap follow kar sakte ho, uske paas kuch ho naa ho ‘patience’ jarur hai.

Patience ke sath sath usne ek strategic business plan bhi ready kar ke rakha hua hai, bas wo uus plan ko follow karta hai apne input ke sath.

Tou chaliye aaj main aapko kuch useful business strategy with business tips deta hu jo aapko initial level par apne business ko develop karne me help karega.

Business strategy with the help of team collaboration-

Kisi bhi business me team/employees ki bhoomika bahut ahamiyat rakhti hai, chahe members 2 ho ya 7. Hamesha business strategy kabhi bhi one minded nahi honi chahiye.

Pehle ke zamane me sirf business manager ke ideas ke upar team members act karte thhe. Lekin aaj kal kisi bhi business me team/employee ke ideas bhi liye jaate hai. Bade bade companies me inhe board of directors ke naam se bhi jana jata hai. Pehle board of directors meeting karte thhe, phir unhi ke ideas par kaam hota thha.

Lekin aaj kal har ek business me 3 se 4 teams ideas suggest and implement karte hai. Har ek team ka 1 team leader [TL] hota hai, jo team ko lead karta hai. Ab wo particular team leader owner/manager ko naye ideas present karta hai. Phir decision liye jata hai ki uus idea par act kiya jaaye ya nahi.

Ek successful business me team collaboration bahut jaruri hai. “Different minds have different ideas to tackle different customers”!

Business plan with clear objectives and regular implementation-

Ek business plan ‘business strategy’ ka ek textual version hota hai. Generally business plan ko aise create karna chahiye jisme company ka mission and vision clear ho. Uske sath sath ye bhi note karna chahiye ki uus mission/vision ko puraa karne ke liye company ke paas kya objectives hai, uske strong and weak areas kaun kaun se hai.

Yaad rakhiye jaruri nahi ki business plan sirf ek baar banta hai and fir wo evergreen reh jata hai. Aap business plan ko company ke profit or loss ke anusaar change kar sakte hai. For example agar company loss me jaa rahi hai then aap uus business plan me implement kar sakte hai. Isi ko tou business strategy develop karna kehte hai, jisme expert mind ki jarurat padti hai jise hum ‘company advisor’ ke naam se jaante hai.

Business/company departments-

Small business me tou iski jarurat nahi padti lekin aaj kal har koi yahi rule follow kar raha hai. Rule hai operational business strategy! Matlab ek aisi business strategy jisme alag alag departments kaam karti hai like-

  • productivity department [product launch]
  • marketing department
  • financial department
  • human resource
  • legal issues

Ye alag alag deparments apne different works ke liye aapke business/company me yogdaan deti hai. Ye saare departments aapke business function me kaafi important hai.

Real examples of business strategy implementations-

Jab ek company ya business ek vishaal roop le leti hai tou wo apne business strategies as per customer’s needs change karti rehti hai. For example, Microsoft ab software ki jagah gaming world [xBox games] अपने हाथ आज़मा रही है, और रिजल्ट भी profit में आ रहा है| Shayad aapko pata naa ho ‘XBox’ gaming world aaj duniya ki ek leading brand hai jo ki Microsoft ki देन है|

Aur dusri taraf kuch aise business companies hai jinhone aaj tak apne business plan and business strategy me implementations nahi kiya hai/thha like HMT, Nokia, Yahoo, etc. Aur result tou aapke saamne hai!

Umeed karta hu aaj ke mere hindi business tips aapko pasand aaye honge. Aise aur bhi business strategies aur tips main aapke liye lete aayunga.

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